Modernizing the
"Večerky" Ecosystem

A streamlined B2B eshop connecting small shop owners with regional suppliers in Czechia and beyond.

Lean Canvas

1. Problem

Top 3 Problems

  • Managing stocks with pen and paper is inefficient.
  • Ordering new stocks is time-consuming (multi-supplier visits).
  • Costly salesman visits/lack of eshops for small suppliers.

Existing Alternatives

Manual orders, phone calls, physical salesmen visits.

4. Solution
  • Easy-to-use eshop for small shops.
  • Supplier platform for product management.
  • Direct ordering system for shop owners.
8. Key Metrics
  • Number of active users & orders.
  • Number of listed products.
  • Retention and Referral rates.
3. Unique Value Prop

The "Choco" of Czechia/Europe—specifically tailored for the small convenience store niche.

High-Level Concept

B2B Eshop for small shops (Ebay/Amazon for "Večerky").

9. Unfair Advantage
  • First mover in this specific niche.
  • Deep localization (Czech and Vietnamese).
5. Channels
  • Word of mouth / Referrals.
  • Social Media (Facebook groups, SAPA).
  • Direct contact at SAPA marketplace.
2. Customer Segments

Target Customers

  • Kiosk/Večerky owners (thousands in CZ).
  • Small regional suppliers.

Early Adopters

Forward-thinking shop owners and bulk-buy suppliers at SAPA/Makro/Tamda.

7. Cost Structure

Fixed & Variable

  • Hosting: ~5,000 CZK/year
  • Marketing: ~10,000 CZK/year
  • Salaries: 0 CZK (initial stage)
6. Revenue Streams

Income Sources

  • Transaction fees per order.
  • Monthly subscription fees.
  • Product/Supplier promotion (Ads).

The EPOM Advantage

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Bilingual Support

Fully localized in Czech and Vietnamese to serve the primary demographic of small shop owners in Central Europe.

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Supply Chain Efficiency

Eliminating the need for expensive salesmen and manual paper stock orders by digitizing the entire procurement process.

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Scalable Growth

Starting with SAPA-based suppliers and expanding into a regional backbone for all independent retail.